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The 13th World Conference on Tobacco OR Health

Building capacity for a tobacco-free world

July 12-15, 2006, Washington, DC, USA

Thursday, July 13, 2006 - 12:00 PM

Marketing and Mortality in a Tobacco Consumption in Romania

Cristian Didilescu, PhD, Epidemilogical Department, Institute of Pneumology, Sos.Viilor 90, Sector 5, Bucharest, 050159, Romania and Ioan Dorin Petrui, PhD, Pneumology, Deva Hospital, Romania, Gh. Baritiu Street, No 17, Deva, 330162, Romania.

Objective: Correlations between the data on the tobacco economy and that on the morbidity of certain affections due to smoking.

Methods: Research on tobacco economy and statistical data about mortality generated by tobacco consumption.

Results: The cultivation of tobacco was no longer profitable in Romania after 1990. The area sown with tobacco decreased from 34.400 ha in 1990 to 3.444 ha in 2004. The fermented tobacco production knew an adequate decrease, from 17.983 tons in 1990 to 2.574 tons in 2004. The native production of cigarettes also recorded a decrease; if there were 22.523 tons of cigarettes in 1995, there were 3.870 tons in 2004 of which 1.354,5 (35%) with filter. The National Society of Romanian Tobacco has 10% of the internal market, adding to this the imported or smuggled cigarettes (10%) as well as the production of the three multinational companies that have branches in Romania (60%) etc. However, the sales of cigarettes reaching about 35.000 tons/years are due to the increased consumption especially among the young people and the women. The smoking prevalence was 46,7% in men and 24,5% in women in a study of the Institute of Health Politics and Services (2003). The mortality by bronchopulmonary cancer was 65,8%ooo in men and 14,7%ooo in women (2003), being one of the smoking consequences. The deaths by acute myocardial infarction due to smoking reached 34%ooo of the inhabitants. The mortality by COPD maintains in the last 14 years at 29-30%ooo.