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The 13th World Conference on Tobacco OR Health

Building capacity for a tobacco-free world

July 12-15, 2006, Washington, DC, USA



Thursday, July 13, 2006 - 12:00 PM
15-27

Tobacco Public Education Campaign for Youth

Taiwo Oludare Ogunyemi, HND, General, Actions on Tobacco, Health and Environment, 34 Otta Road, Orile Agege, Lagos, Nigeria

Objective: "Tobacco Public Education Campaign for Youth" attempted to restrict youth from the consumption of tobacco products. Young people in Nigeria are exposed to tobacco through TV adverts, the sale of single cigarettes and packages with less than 20 cigarettes e.t.c. Also an increasing number of high school students aged between 14 and 17 are actively involved in smoking of cigarette and indian hemp. Tobacco activities and consumption are rising in Nigeria but the necessary systems, infrastructure, and resources for implementing such restrictions and enforcing them are much less widely available than in the high-income countries.

Methods: The campaign focused on: Community intervention including school-based education; limiting youth access to tobacco, restrictions on advertising, encouragement to quit, self-help and educational material (pamphlets, audio and video information) on short-term negative effects of smoking, benefits of quitting, and refusal skills, advice on smoking cessation, and follow-up by mail or telephone after quit date

Results: Tobacco Public Education Campaign for Youth found that 82% high school students in Lagos, Nigeria supported restriction. Over 25 High schools initiated drug free clubs to enlighten students.