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The 13th World Conference on Tobacco OR Health

Building capacity for a tobacco-free world

July 12-15, 2006, Washington, DC, USA



Friday, July 14, 2006: 1:30 PM-3:00 PM
Grand Ballroom North (Renaissance Hotel)
PREPs: What They Are, What They Do, How They are Advertised, How They Can Be Tested and Regulated
Moderator:Gary Giovino (USA)
1:30 PMHow PREPs Are Marketed and What We Know About What Smokers Think About Them
Mitch Zeller (USA)
1:50 PMTesting Consumer Perceptions of PREPs
Pamela I. Clark (USA)
2:10 PMDo today's potential reduced exposure products actually reduce exposure?
Dorothy Hatsukami (USA)

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