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The 13th World Conference on Tobacco OR HealthBuilding capacity for a tobacco-free worldJuly 12-15, 2006, Washington, DC, USA |
| Saturday, July 15, 2006: 10:30 AM-12:00 PM | |||
| Room 201 (Convention Center) | |||
| Tobacco Industry Denormalization: A critical element in any comprehensive tobacco control plan | |||
| Moderator: | Garfield Mahood (Canada) | ||
| 10:30 AM | 221-1 | Why the Tobacco Industry Denormalization health strategy strikes at the heart of tobacco manufacturing Garfield Mahood (Canada) | |
| 10:50 AM | 221-2 | “We don't smoke the sh** – we just sell it” – a Norwegian Tobacco Industry Denormalization campaign Kari Huseby (Norway) | |
| 11:10 AM | 221-3 | Tobacco industry denormalization:California's success story Gregory P. Oliva (USA) | |
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